What
are my top picks - Top recommendations?
I
asked myself
"What
is the minimum 'bare-bones', 'must-have' list of products
or courses I would want, to start marketing something
on the Internet, and be sure I was wildly successful"
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Here's
the list.
- Site
Build It! (Ken Evoy) ($299) (Website)
[*Affiliate Link] (Opens
in a new window)
- Insider
Secrets to Marketing your Business on the Internet ($197)
(Corey Rudl, Derek Gehl) (Website)
[*Affiliate Link] (Opens
in a new window)
- Subscription
to MarketingTips newsletter (FREE) (Website)
(Opens
in a new window)
Special
Mention.
Probably the best eBook I've seen yet that gives a clear step
by step model is a little, very inexpensive one by Chris
Rempel called "Confession of a Lazy
Super Affiliate." It has transformed my own
earnings. See
the site here. [*Affiliate Link]
Reasons:
Site
Build It! (Site
Build It! Website)
[*Affiliate Link] (Opens
in a new window)
To run an Internet Business
you need a web host. You can buy a cheaper one elsewhere but
no matter, you will have to buy one anyway.
Site
Build It! has a reputation that 62% of SBI websites each are
in the top 3 percentile of all Internet Traffic.
The
reasons are that you are guided through step-by-step to make
a web site that will sell, has good content, the right structure,
and the right elements to perform well on search engines.
The your site goes into a database at the host side that automatically
submits it to all the important engines every time you make
a change or addition.
It
not only submits it, but uses higher-level techniques such
as creating an xml Sitemap page for Google, which is a bear
to do by yourself and few people do it.
It
also automatically checks for broken links and sends you reports
once a week.
Also,
if you go it on your own you'll have to buy software for running
your newsletter or ezines, autoresponders and a host of other
script functions, already built into Site Build It!.
Before
you ever name your site and build it, it takes you through
a five-day exercise of scientifically researching key words
to use and to name your site. You're set up for successful
placement before you even begin. Hundreds of keywords are
generated for you and then each one is compared with (1) how
many search engine requests for that term happen [divided
by] (2) how many websites deliver that term. You simply select
the high numbers and base your name and content on those terms.
It's elegant and it works!
Sure,
at $299 it's more expensive than some hosts, but for top 3%
results, built in mailing lists and other scripts, keyword
and name research, and all the other bells and whistles I
think you're saving a ton of money in the long run - and geting
the results you need to be wildly successful
Since
you have to get something, get this one. If you already have
your own somehwhere else, get it anyway and forward your traffic
to it.
This
is a "No-Hands-Down, Must-Have" in my experience.
Insider
Secrets to Marketing Your Business on the Internet
(Website)
[*Affiliate Link](Opens in a new window)
If you wish to market a product or service on the Internet
you need at least one basic cover-all, broad-range textbook.
This is my top choice.
There
are hundreds of courses, reports and so forth, but this has
remained the top-selling bible of Internet Marketing for years.
It is the golden standard.
The
author (Corey Rudl, now deceased) released this 2005 version
just before his untimely death in June 2005. He was the master!
Corey
Rudl had built his success first on marketing another product
before getting into the teaching business, so he had developed
veteran skills in the real world first.
Corey
Rudl's company, Internet Marketing Center, made over $40 Million
last year.
The
reason for his success is that people love the all-around
textbook of all the various topics you need to think about,
on everything from writing web copy, to search engine placement,
to Pay-per-click listings, to email marketing, desktop marketing,
to testing . . . you get the idea.
Today
IMC is headed by Derek Gehl who worked side by side with Rudl
and shared the stage with him at seminars. So far Gehl is
doing quite well and the company is not going away.
Don't
go it alone. This is the all-around general basic text you
should have. Set it on your desk and use it. Even it's presence
there will help you remember your mission and keep your focus.
It's sold as a hard copy which is so much easier to read,
use and mark up than an ebook.
It
doesn't cover everything in the world you need to know. There
are thousands of advanced tricks and new things you'll learn
over your Internet career, but this is the basic starting
place and an indespensible reference.
Marketingtips
Newsletter (Website)
[*Affiliate Link] (Opens
in a new window)
Derek
Gehl's Marketingtps newsletter is, in my opinion, the best
newsletter out there and it's free (of course). The reason
it's the best is because of it's real content.
Gehl,
and Cory Rudl before him, is not afraid to give away good,
practical information. The back-issues on the newsletter site
are categorized by subject so you can easily find tips on
whatever stage of marketing your in, whether it be copywriting,
starting up, or whatever.
Yes,
You'll get sales material with it, but it's not overly frequent
and it provides free value.
Special
Mention. Rempel, "Confession
of a Lazy Super Affiliate." (Website)
[*Affiliate Link] (Opens
in a new window)
The
reason I gave this little ebook special mention is becasue
I often get questions about the simples way to earn a few
hundere dollars a month on the Internet.
The
short answer is that the easiest and quickest method is through
affiliate sales.
But
most of the products I've seen on the topic are either way
too complicated or just don't give you a simple-easy-to-follow
plan that really works.
When
a reader asked me to take a look at this eBook by Rempel,
I was blown away at it's simplicity and elegant ideas for
getting an affiliate product making you money quickly and
easily.
It
was the surest simple model I've seen yet, so at this writing
it is my choice for the purpose of "how to get started
right away making some money.
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