Make
Your Site Sell (MYSS) ($29.95 FREE!)
This link goes to the sellers descrption and
order page. It opens in a new window. Oct
1, 2006 Ken Evoy decided to give this ebook away free. Thank
you Ken. Sorry for you folks (like myslef) who paid full price
for it.
About
the price
This
was Ken's original flagship product, before he produced SBI.
With over 1500 pages of material (in ebook form) this package
originally sold for only $17, when competitors were selling
similar packages for $200 - $400. Wow! He shook up the market.
Now it's $29.95 FREE as of Oct 1, 2006.
It's still an amazing bargain at $29.95. Let's see, do I want
to spend $200 for a competitor, or $29,95 for a course from
the proven top traffic puller? The ebook is written in 4 volumes,
each in it's own PDF file
Sitesell
(Content) Module
The
advice he gives in this book is the formula the SBI package
was later designed around. The largest portion, over 800 pages,
is about how to write your web site. Your site is simply who
you are to your customers. It must be absolutely the best
it can be.
Product
Module
There
is a module dedicated to product selection or development,
which is second to none, and centered around ethics and quality.
He wants you to OVERdeliver, just as he does himself.
Traffic
Module
The
third major module is on getting traffic, and this is where
Evoy is the master! His own site rates number 202 on Alexa,
which puts it above IBM! He has studied the methods and he
knows what he is doing. He doesn't hold anything back.
Store
Module
Ken
treats the store itself in a small separate volume. There
is a difference between the single-item site and the multiple-item
site, and Evoy's real genius is in the single-item market.
However, he does address the multi-item market to some degree,
and has recently added a separate module to his Site Build
It package (see separate review) for multi-item stores.
Format
Each
of the four modules are in PDF format. You receive the package
in an .exe self-extracting zip file which unzips into the
three modules I just described and a two additional PDF docs,
a Table Of Contents and an Index file.
Table Of Contents
(Main Topics Only)
Sitesell
Module
1.
How to Use MYSS 2002
2. Introduction
3. Most Wanted Response
4. It Starts with a Product
5. You Can Write to Sell
6. Build Trust and Like ability
7. Make Your Site Usable
8. Navigation… Where Am I?
9. The You-Focused Opener
10. Two Critical Sales-Builders
11. Site Sales Techniques
12. Who Cares? So What? <yawn>
13. The Closer Page
14. The Backup Response
15. Well, that’s done! …..NOT!
16. Use Email to Close the Sale
17. After the Sale
18. Sites that Sell
19. It Ends with Traffic
20. Wrapping it All Up.
Products
Module
1.
Products that Sell
2. 16-point Checklist
3. Your Product…Your Business
4. Bad Products … Why Bother
5. Setting the Price
6. How to Test a Product, Free
7. Your Product is Your Future
Traffic
Building Volume
1.
Intro to Traffic Building
2. Online Ways to Build Traffic
3. Search Engines… Bargain of the Millennium
4. Directories…How to get Listed
5.Pay Per Click Search Engines
6. Offline Ways to Build Traffic
7. News Releases… Offline (and On)
8. The Grand Finale… 3 Secrets to High Traffic
Store
Volume
1.
Same… But Different
2. Surefire Store Selling Tactics
3. Building Your Store… Virtual Hammers and Nails
4. Summing it All Up
(top)
Make
Your Site Sell (MYSS) ($29.95 FREE!)
This link goes to the sellers descrption and
order page. It opens in a new window. Oct
1, 2006 Ken Evoy decided to give this ebook away free. Thank
you Ken. Sorry for you folks (like myslef) who paid full price
for it.
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